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    Sustainable Brand Index

    Is Humana ethical and sustainable?

    Humana has been measured by the Sustainable Brand Index – the largest independent study of sustainability and brands in Europe – across 1 Nordic market.

    Is Humana ethical?

    The Sustainable Brand Index does not audit companies. It measures how consumers see a brand's environmental and social responsibility, which is close to what most people mean by ethical. On that measure, Humana ranks #96 in Sweden in 2026. A lower number is better.

    Markets
    1
    🇸🇪
    Measured since
    2020
    7 years of data
    Best-ever
    #67
    Sweden, 2021

    Key takeaways

    • Strongest market today: Sweden at 96th (2026).
    • All-time best result: 67th in Sweden (2021).
    • Biggest year-over-year improvement in Sweden: moved up 26 positions from 2025 to 2026.
    • Measured for 7 years (2020–2026) across 1 market.
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    Humana's ranking trend

    Lower is better · #1 = most sustainable in market

    Annual position within each country's full brand universe, 2020–2026.

    🇸🇪Humana in Sweden

    Healthcare Providers
    Latest #96 · 2026Up 26 vs 2025Best #67 · 2021
    See Humana in the full Sweden ranking, Healthcare Providers
    YearRank in Sweden
    2020#79
    2021#67
    2022#102
    2023#215
    2024#146
    2025#122
    2026#96

    Want to know what's behind Humana's ranking?

    The full brand report shows your sustainability score, what's driving it, how you compare to competitors, and where you're exposed – with 16 years of trend data.

    See what's included

    Questions about Humana

    Is Humana a sustainable brand?

    Humana has been measured by the Sustainable Brand Index since 2020. Most recent rankings: Sweden #96 (2026). Lower rank numbers mean consumers see the brand as more sustainable.

    Is Humana ethical?

    The Sustainable Brand Index does not audit companies. It measures how consumers see a brand's environmental and social responsibility, which is close to what most people mean by ethical. On that measure, Humana ranks #96 in Sweden in 2026. A lower number is better.

    How sustainable is Humana in Sweden?

    In Sweden, Humana ranks #96 in 2026 (industry: Healthcare Providers). Its best position was #67 in 2021.

    Where does this data on Humana come from?

    From the Sustainable Brand Index, an independent consumer study run by SB Insight since 2011, with more than 80,000 interviews a year in Finland, Denmark, Norway, Sweden and the Netherlands.

    Source: Sustainable Brand Index 2026, SB Insight.

    About the ranking

    The Sustainable Brand Index measures how consumers perceive a brand's sustainability – both environmental and social responsibility. Rankings are based on annual surveys of more than 80,000 consumers across Finland, Denmark, Norway, Sweden and the Netherlands. Brands are ranked within their industry and country.

    Read the full methodology →

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