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    Sustainable Brand Index

    Is GodEl ethical and sustainable?

    GodEl has been measured by the Sustainable Brand Index – the largest independent study of sustainability and brands in Europe – across 1 Nordic market.

    Is GodEl ethical?

    The Sustainable Brand Index does not audit companies. It measures how consumers see a brand's environmental and social responsibility, which is close to what most people mean by ethical. On that measure, GodEl ranks #67 in Sweden in 2026. A lower number is better.

    Markets
    1
    🇸🇪
    Measured since
    2011
    16 years of data
    Best-ever
    #3
    Sweden, 2013

    Key takeaways

    • Strongest market today: Sweden at 67th (2026).
    • All-time best result: 3rd in Sweden (2013).
    • Biggest year-over-year drop in Sweden: slipped 4 positions from 2025 to 2026.
    • Measured for 16 years (2011–2026) across 1 market.
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    GodEl's ranking trend

    Lower is better · #1 = most sustainable in market

    Annual position within each country's full brand universe, 2011–2026.

    🇸🇪GodEl in Sweden

    Electricity & Heating
    Latest #67 · 2026Down 4 vs 2025Best #3 · 2013
    See GodEl in the full Sweden ranking, Electricity & Heating
    YearRank in Sweden
    2011#19
    2012#7
    2013#3
    2014#7
    2015#10
    2016#9
    2017#17
    2018#19
    2019#25
    2020#24
    2021#27
    2022#43
    2023#57
    2024#46
    2025#63
    2026#67

    Want to know what's behind GodEl's ranking?

    The full brand report shows your sustainability score, what's driving it, how you compare to competitors, and where you're exposed – with 16 years of trend data.

    See what's included

    Questions about GodEl

    Is GodEl a sustainable brand?

    GodEl has been measured by the Sustainable Brand Index since 2011. Most recent rankings: Sweden #67 (2026). Lower rank numbers mean consumers see the brand as more sustainable.

    Is GodEl ethical?

    The Sustainable Brand Index does not audit companies. It measures how consumers see a brand's environmental and social responsibility, which is close to what most people mean by ethical. On that measure, GodEl ranks #67 in Sweden in 2026. A lower number is better.

    How sustainable is GodEl in Sweden?

    In Sweden, GodEl ranks #67 in 2026 (industry: Electricity & Heating). Its best position was #3 in 2013.

    Where does this data on GodEl come from?

    From the Sustainable Brand Index, an independent consumer study run by SB Insight since 2011, with more than 80,000 interviews a year in Finland, Denmark, Norway, Sweden and the Netherlands.

    Source: Sustainable Brand Index 2026, SB Insight.

    About the ranking

    The Sustainable Brand Index measures how consumers perceive a brand's sustainability – both environmental and social responsibility. Rankings are based on annual surveys of more than 80,000 consumers across Finland, Denmark, Norway, Sweden and the Netherlands. Brands are ranked within their industry and country.

    Read the full methodology →

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