Is Europcar ethical and sustainable?
Europcar has been measured by the Sustainable Brand Index – the largest independent study of sustainability and brands in Europe – across 1 Nordic market.
Is Europcar ethical?
The Sustainable Brand Index does not audit companies. It measures how consumers see a brand's environmental and social responsibility, which is close to what most people mean by ethical. On that measure, Europcar ranks #389 in Sweden in 2026. A lower number is better.
Key takeaways
- Strongest market today: Sweden at 389th (2026).
- All-time best result: 184th in Sweden (2012).
- Biggest year-over-year drop in Sweden: slipped 23 positions from 2025 to 2026.
- Measured for 15 years (2012–2026) across 1 market.
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Europcar's ranking trend
Lower is better · #1 = most sustainable in marketAnnual position within each country's full brand universe, 2012–2026.
🇸🇪Europcar in Sweden
Passenger Transport| Year | Rank in Sweden |
|---|---|
| 2012 | #184 |
| 2013 | #184 |
| 2014 | #188 |
| 2015 | #202 |
| 2016 | #209 |
| 2017 | #270 |
| 2018 | #328 |
| 2019 | #333 |
| 2020 | #345 |
| 2021 | #357 |
| 2022 | #332 |
| 2023 | #396 |
| 2024 | #384 |
| 2025 | #366 |
| 2026 | #389 |
Want to know what's behind Europcar's ranking?
The full brand report shows your sustainability score, what's driving it, how you compare to competitors, and where you're exposed – with 16 years of trend data.
Questions about Europcar
Is Europcar a sustainable brand?
Europcar has been measured by the Sustainable Brand Index since 2012. Most recent rankings: Sweden #389 (2026). Lower rank numbers mean consumers see the brand as more sustainable.
Is Europcar ethical?
The Sustainable Brand Index does not audit companies. It measures how consumers see a brand's environmental and social responsibility, which is close to what most people mean by ethical. On that measure, Europcar ranks #389 in Sweden in 2026. A lower number is better.
How sustainable is Europcar in Sweden?
In Sweden, Europcar ranks #389 in 2026 (industry: Passenger Transport). Its best position was #184 in 2012.
Where does this data on Europcar come from?
From the Sustainable Brand Index, an independent consumer study run by SB Insight since 2011, with more than 80,000 interviews a year in Finland, Denmark, Norway, Sweden and the Netherlands.
Source: Sustainable Brand Index 2026, SB Insight.
About the ranking
The Sustainable Brand Index measures how consumers perceive a brand's sustainability – both environmental and social responsibility. Rankings are based on annual surveys of more than 80,000 consumers across Finland, Denmark, Norway, Sweden and the Netherlands. Brands are ranked within their industry and country.
Read the full methodology →